Entrepreneurship : Successfully Launching New Ventures

Type
Book
Authors
Barringer ( Bruce R. Barringer )
Ireland ( R. Duane Ireland )
 
ISBN 13
9781292402826 
DDC
658.11 
Category
 
Publication Year
2022 
Publisher
Pages
618 
Description
Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully launch and grow their own business. Using real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to. The 6th Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and difficulty of launching a new company. Careful to identify failures as well as successes, the text is a guide to starting a new business. 
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